Turning referrals to business
Business for Breakfast (BforB) is the hardest working Business Networking Group in the UK.
BforB is internationally recognised for creating successful networking meetings, events and training for referral marketing. We create an environment where you can build quality relationships within your group, backed up by an ongoing member support programme.
We are here to help you get new business from quality business introductions and referrals made through our meetings.
Our Innovation
Innovation can come from unexpected places and from unexpected sectors, industries or individuals. However, we welcome our member’s suggestions use feedback to constantly develop how we can all best benefit from referral marketing.
Our Culture
Developing quality referrals can take time. Therefore, some meetings you might bring more contributions, some meetings less, our groups understand this provided it is done with genuine intent.
Our Vision
To create an innovative business networking environment that will help companies reach their potential through building a valuable network of advocates.
Why should you invest in BforB?
Adaptation of Innovative Marketing and Engagement Solutions
Marketing continues to adapt to market demand and the advancement of technology around us. Franchising continues to make an impact in people’s lives and the opportunity to speak our member’s language is everywhere.
In many local communities, we speak about price, quality, value, proactivity and consistency. These conversations we actively enhance in our work with local, national governments, brand partnerships and charitable institution partnerships making us the global commercial networking with a difference.
Seeking for innovative marketing solutions is a team effort. This form part in our partnership processes. The ‘Bright Ideas’ system.
Investment in Proprietary Technology
Our continuous investment in proprietary technology allows us to respond with agility to ever changing networking requirement to support our members.
The use of technology allows us to provide consistent support without sacrificing any standards and values we believe in.
In addition, embracing technology allows us to improve in consistent and reasonable manner to benefit our stakeholders around the world.
Investment in Brand Growth
In addition to product optionality and broadening our product range and geographic footprint, we
have substantial untapped customer demand potentially available outside of our current geographic footprint. We will continue to target new potential markets, through obtaining operating partnership licences in those markets, either organically or via acquisitions.
As evidence of this, early 2024, we open discussions of a new licence in Poland, Thailand and Ireland to further support our business across Europe and across the globe in our core product offering.
In Nigeria, we made our first few meetings, which also represents our first footprint in this new market in Africa and will allow us to offer our services locally. We will continue to make organic investments and to execute additional targeted bolt-on acquisitions, as well as potential strategic partnerships, in the future, to help to consolidate our position as a global multi-asset Global Master Licensing group.
Why Invest in Master License with BforB
Everyday around the world a new business is born. Only some to these enterprise has regular access to expertise, finance and support to allow them to thrive and survive their initial difficult trading years. Small business survival rates are as high as 91 per cent after one year of trading, but after five years just four in ten small businesses will still be trading, research finds.
However, in franchising according to the BFA/Natwest research. Franchise businesses outlived their non – franchised colleagues by up to 95%.
Similar support can be provided for enterprises through the provision of high quality and support and referral focused networking groups.
Around the world, governments recognised the huge contributions of SME’s to their economies and consistent effort to strengthen sustainable support remains in the agenda.
We believe at BforB, we are leading the conversation in the market place and implementing actions that makes a difference for over 23 years.
Our Team
People who care about business and growth
Mrs. Bibiana Cunningham – CEO, BforB Espanya Franchising & Networking
Bibiana Cunningham is an accomplished educator, keynote speaker, trainer, and advisor specialising in leadership, organisational communication, and social capital development. She has taught across BA, MBA, and Executive Education programmes, helping learners bridge academic theory with real‑world application.
As a keynote speaker, Bibiana delivers talks across Europe and internationally, focusing on leadership, collaboration, communication, sustainability, and networking in both in‑person and virtual environments.
Her professional portfolio includes:
- Training & Development – advising organisations on team dynamics, relational intelligence, networking, relationship building, and positive organisational practices that foster a giver culture
- Advisory Work – consulting entrepreneurs and business owners on digital business models, organisational design, communication strategy, viability, and long‑term sustainability
- Applied Leadership – supporting teams and leaders in developing effective communication and high‑trust environments
Bibiana brings a powerful blend of academic insight, practical expertise, and human‑centred leadership to BforB Espanya.
Ms. Kamila Zarychtova – CEO, BforB Czech Republic Franchising & Networking
Under Kamila Zarychtova’s leadership, BforB Czech Republic has become one of the network’s most successful international operations. Her achievements include:
- 29 active clubs across the Czech Republic
- 350+ members growing their businesses through structured relationship marketing
- 15+ years of sustained operation and community trust
- Multiple club formats tailored to diverse entrepreneurial needs
- Strategic expansion into major cities including Prague and Brno
Kamila’s leadership has earned significant industry recognition, including:
- Franchisor of the Year (Czech Franchise Association – two consecutive years)
- A leadership role within the Czech Franchise Association
- Recognition as a benchmark for franchise excellence in the Czech market
- International acknowledgement from BforB’s UK headquarters
Her work exemplifies scalable, community‑driven franchise success.
Mel Fisher – CEO, Global Master Licensing, Franchise & Networking Ambassador
Mel Fisher began her career in 1998 in cost control and operations aboard a major cruise line, where she introduced systems and processes that significantly improved efficiency and supply‑chain management. In 1999, she transitioned into hospitality leadership in Dubai, managing a team restaurant within a five‑star hotel for six years from age of 22 year old..
In 2001, Mel and her husband John founded BforB. Mel has since remained at the operational heart of the organisation, overseeing business systems, governance, and the Manchester Head Office. She led the international franchise expansion of BforB in 2009 and continues to champion its global growth. Her leadership blends operational excellence with a deep commitment to building meaningful, relationship‑driven business communities.
Mr. Nigel Brookes – CEO, BforB UK Franchising & Networking
Nigel Brookes brings a powerful combination of customer service expertise, sales leadership, and franchise success to the UK network. His early career in customer service laid the foundation for his people‑centric approach, later strengthened by a strong sales background and an R.A.F. leadership programme that equipped him to build high‑performing, autonomous teams.
Before joining BforB, Nigel was a four‑time award‑winning franchisee, giving him first‑hand insight into what makes franchise partnerships thrive. He is known for being articulate, confident, and relationship‑driven, and has played a pivotal role in developing the UK territory, including the creation of structured franchisee success programmes. Nigel’s philosophy centres on creating win‑win partnerships that empower franchisees to exceed their goals.
Company Registration No: 09509956 Registered in England & Wales
